FOR IMMEDIATE RELEASE
York, PA –White Rose Credit Union is excited to announce enhancements to its uChoose® Rewards program, designed to provide members with more value, flexibility, and opportunities to earn rewards on everyday purchases. The updated program will take effect May 1, 2026.
These enhancements reflect White Rose Credit Union’s ongoing commitment to delivering meaningful benefits that align with members’ spending habits, especially as everyday expenses like groceries and fuel continue to play a larger role in household budgets.
Expanded Ways to Earn
Under the updated program:
- Members will earn 0.5 point for every $1 spent on qualifying debit card purchases of $2 or more
- Members will continue to earn 1 point for every $1 spent on credit card purchases
Limited-Time Double Points Promotion
To help members maximize their rewards, White Rose Credit Union is introducing a limited-time double points promotion. From May 1 through October 31, 2026, members will earn double points on qualifying credit card purchases in key everyday categories, including:
- Gas stations
- Grocery stores
- Warehouse clubs such as Sam’s Club, BJ’s Wholesale Club, and Costco
New Cash Back Redemption Option
In addition to enhanced earning opportunities, the program now introduces a cash back redemption option, giving members more flexibility in how they use their rewards. This new feature allows members to turn everyday purchases into direct financial benefits.
No Impact to Existing Rewards
All previously earned points will remain intact, and point expiration rules will not change as part of this update.
Designed with Members in Mind
“These enhancements are all about delivering more value to our members in a way that fits their daily lives,” said Bryan C. Smith, President/CEO of White Rose Credit Union. “By expanding earning opportunities and adding cash back, we’re making it easier than ever for members to benefit from the purchases they’re already making.”
Members are encouraged to take full advantage of the updated program by using their White Rose Credit Union credit card for everyday spending. Those who do not yet have a credit card are invited to explore available options and apply.
For more information about the updated uChoose® Rewards program, click here.
